How To Change YouTube Channel Name & Brand Account [5 Easy Steps]

How To Change YouTube Channel Name & Brand Account

In this short blog post, we are going to see how to change YouTube channel name in the primary Google account and Brand account.


Also, you’ll learn how to change YouTube channel name on mobile phone.


Sometimes we are not happy with the channel name and want to change the YouTube channel name at a later point of time.


Here are the few common reasons why people want to change YouTube channel name.


πŸ‘‰ Not a unique name

πŸ‘‰ Not align with your brand name

πŸ‘‰ Not align with your video content/niche

πŸ‘‰ Too long

πŸ‘‰ Hard to remember

πŸ‘‰ Consider rebranding

πŸ‘‰ Difficult to Pronounce


There might be plenty of other reasons for changing the YouTube channel name.


Without further ado, let’s see how to do that.

Table of Contents

How To Change YouTube Channel Name in 2020?

Follow the below steps to change YouTube channel name of your Primary YouTube channel on the new YouTube Studio.

Step#1 Go To YouTube Studio

Β Login to your gmail account associated with your YouTube channel and go to YouTube Studio

Step#2 Go To Customization

On the left side page, you can see plenty of options. Click on the β€œCustomization” option as shown below

change YouTube channel name

Step#3 Go To Basic Info

Upon clicking β€œCustomization”, you can see three tabs. They are Layout, Branding and Basic Info. Click on β€œBasic info” to change YouTube channel name.

Step#4 Enter New Channel Name

On the Basic Info tab, you can see the 2 textboxes First Name and Last Name.Β 


You can see your current YouTube channel name in those boxes. Click and enter your new name to change YouTube channel name as shown below


No hurry, take your time and enter the correct name without any typo in the textboxes.

Step#5 Hit The Publish Button

Once you enter your new YouTube channel name. Take a time and review whether you typed it correctly. Once you’re confident, click on the β€œPublish” button at the top right corner to change YouTube channel name instantly.

edit youtube channel name

That’s it! You are done!


You successfully changed your YouTube channel name!

Note: If your YouTube channel is directly connected to google account, it changes the name across all google products(Gmail, Hangout, etc.,)

How To Change YouTube Channel Name in Brand Account?

You can create multiple YouTube channels in the same gmail but under the Brand account.

It change YouTube channel name without changing gmail name.

Let’s see how to change YouTube channel name in the Brand account.

Step#1 Login To Brand Account

If you have multiple channels associated with the same gmail then switch to the channel that you want to rename.

Step#2 Repeat Steps 1 To 5

Repeat the same steps from 1 to 5 explained in the above section.

The advantage of YouTube brand account is you can change YouTube channel name to one word(without last name).

Finally, don’t forget to click the Publish button after you rename the channel.


That’s it! You successfully changed your YouTube channel name in the brand account.

Note: When you change YouTube channel name of brand account, it won’t impact other google products.

How to Change YouTube Channel Name on Mobile Phone?

If you are an avid mobile user and don’t want to use a laptop for changing channel name, let me show you how to change YouTube channel name on mobile phone.

Step #1 Launch YouTube App

Open the YouTube app on your mobile and tap your profile picture on the top right corner on your mobile screen.

Step #2 Tap Your Profile Pic

It’ll take you to the account page. Click your profile picture once again on the top left corner on your phone.

Tap Profile Pic to change YouTube channel name on mobile

Step #3 Click on Settings

Now it’ll take you to your YouTube channel page. You can see the Gear Settings icon next to your Channel name. Click on it.

Step #4 Change YouTube Channel Name on Mobile Phone

Click the Edit icon and change your channel name on your mobile phone and finally click Ok.

Change YouTube channel name on Mobile Phone
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Frequently Asked Questions

How many times can I change my YouTube channel Name?

You can change your YouTube channel name only for 3 times every 90 days. After that you have to wait for the remaining days to change YouTube channel name.

How long does it take for a new YouTube channel name to take effect?

Most often, you can see the YouTube channel name changes immediately. At worst, it takes a couple of days.

Can I add Emoji or special characters in YouTube channel name?

No. You cannot add Emojis or any special characters in the channel name.

Does changing YouTube channel name change my gmail name?

Β If you change the YouTube channel directly linked to gmail(not a brand account) it changes your gmail account name and all other associated google products.Β 

If you change YouTube channel name under brand account, it won’t change any google products including gmail.

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Hey πŸ‘‹ ,

This is Thannusheya - Founder of Utubebliss.

I’m a YouTuber for the past few years and have multiple YouTube channels up and running.

I personally trained budding YouTubers and improved their channel traffic and subscribers

Here I’m sharing how to improve video traffic, gain views and increase subscribers organically with white-hat SEO techniques.

I love to share all my founding, case-study, YouTube SEO, traffic tips on Utubebliss.

So stay tuned!

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